What we did

To spearhead the launch of Haute Dolci's flagship store and expand their brand presence, we provided a comprehensive marketing strategy that included content creation, social media management, influencer campaigns, and digital marketing. We showcased their new menu items as well as the restaurant's elegant decor through visually engaging content tailored to each social media platform. Our influencer partnerships and food blogger collaborations highlighted the unique dining experience and generated buzz around the new offerings. Additionally, we used targeted digital marketing to amplify the reach of our campaigns, driving traffic and bookings for the flagship store and other locations.

The results

Our strategic approach resulted in an exceptional increase in sales for Haute Dolci’s flagship store at The O2, with weekly sales rising by over 300% over a period of 6 months. Our collaboration with prominent food bloggers catapulted the brand into its most viral period, generating substantial media attention and social media engagement. The digital advertising campaigns we implemented delivered high conversion rates at a low cost, contributing to the six months of sustained growth. Notably, campaigns centred around key events such as Valentine’s Day and Eid surpassed revenue targets and set new sales records for the company.

The outstanding results at the O2 flagship store led Haute Dolci to entrust us with replicating this success across nine other locations nationwide. Established branches in Ilford, Watford, Harrow, and Wembley saw an average increase of 30% in weekly sales, while stores in Leicester, Preston, and Leeds experienced an average weekly revenue growth of 20%.

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